Market Analysis
Propalt joins Propertymark Connect: free material information reports for members
by Kieran Slinger |
August 24, 2026

Fifteen months after the guidance underpinning it was quietly withdrawn, material information remains the least settled duty in estate agency. From 21 August 2026, Propertymark members can pull a basic report on it free of charge.

We have built Propalt into Propertymark Connect, the trade body's referral service. Send a referral and you receive a report drawing together construction detail, EPC data, planning, property history and local market performance.

Connect is Propertymark's free referral and lead generation platform for members, and it exists so that a client moving outside your patch does not cost you the business. Members refer buyers, sellers, landlords and tenants to another qualified Propertymark professional, and leads, valuation requests and instructions come back the other way. Thousands of agents are already registered.

What changes with this partnership is that the referral itself now returns something you can use on your next appointment. The question worth answering is why property data was the thing we chose to put there.

What is in the report

Each report combines detailed property information with local market data. A basic report can include:

  • Property characteristics and construction. Type, structure and the key materials used.
  • EPC data. The current rating and certificate detail for the property.
  • Planning information. Applications and decisions relating to the property.
  • Property history. What has happened to the property previously.
  • Other property and risk information. The wider detail that shapes a buyer's or tenant's decision.
  • Local market performance and an estimated value. So the property sits in the context of its own market, not a national average.

It is designed for three moments in particular: preparing for a valuation, sitting in front of a potential vendor, and helping a consumer understand a property they are considering.

Why this matters now

Material information is one of the least settled areas of agency compliance. The NTSELAT guidance that most agents were trained on, Parts A, B and C, was withdrawn in May 2025 after the Digital Markets, Competition and Consumers Act 2024 replaced the Consumer Protection from Unfair Trading Regulations on 6 April 2025. The duty to disclose did not go with it.

MHCLG has committed to publishing new non-statutory guidance, and its Home Buying and Selling Reform Roadmap of 19 June 2026 is explicit that there will be no implementation period: agents should have regard for the guidance as soon as it is published. Its roadmap also expects information to be gathered from source rather than carried forward from an old listing.

So the obligation is live, the guidance is pending, and the standard of evidence is rising. That is a data problem before it is a compliance problem, and it is the problem this partnership is aimed at.

We built Propalt because the property industry has access to huge amounts of valuable data, but too often the information an agent needs is spread across different systems or takes too long to find. Partnering with Propertymark Connect gives agents a much simpler way to put that intelligence to work at the point it matters.

Kieran Slinger, Co-founder, Propalt

What it gives you in practice

  • Less time hunting, more time advising. One report instead of four browser tabs and a phone call to the council.
  • A stronger market appraisal. You can show a vendor the picture of their home and their local market rather than handing over a price and hoping it lands.
  • Evidence you can point to. When a buyer asks what you knew and when, the answer is a dated report, not a memory.
  • A referral that pays you back twice. Once in the referral fee and the relationship, once in the intelligence you keep.

Propertymark Connect is about helping our members create and retain more business through a trusted professional network. Our partnership with Propalt adds another layer of value. It is exactly the kind of practical partnership we want to build around Connect, technology that helps agents win more business and provide a stronger customer experience.

Jason Lee, Head of Commercial, Propertymark

What sits behind the report

The basic report is one view of a much larger platform. Propalt consolidates more than one million property data points from multiple sources into a single place, refreshed daily: sales and lettings activity, EPC, planning, demographics, environmental and flood risk, and landlord portfolios. Our proprietary landlord database covers over 250,000 UK landlords across more than 2 million properties, including hidden portfolios and direct contact details.

Two things make it different from a report you download and file. First, it is an open intelligence layer rather than another system to live inside. Propalt works alongside whatever CRM you already run, and the data is yours to take with you. Your CRM's AI is locked inside their walls. Propalt's is not. Second, it runs inside the tools you already use: connect once and you can ask questions of your own property data directly in ChatGPT or Claude, built on open standards with no platform lock-in.

Agencies already working with us include Hunters, Northwood, Your Move, Lomond, Linley & Simpson and LSL. Across our client base, for every £1 spent, clients average £10.46 back.

Ready to see the rest of it? Propertymark members can start with a free basic report on their next Connect referral. For the full platform, including the landlord database, market analysis and the API from £49 per month, talk to us at propalt.co.uk.

 

PRESS COVERAGE

1. Property Industry Eye (21 August 2026). 'Partnership gives agents access to free material information reports.' https://propertyindustryeye.com/partnership-gives-agents-access-to-free-material-information-reports/

2. The Negotiator (21 August 2026). 'Free material information reports added to Propertymark's referral platform.' https://thenegotiator.co.uk/news/products-services-news/free-material-information-reports-added-to-propertymarks-referral-platform/

BACKGROUND SOURCES

3. Propertymark (May 2025). 'Material Information guidance withdrawn as the Digital Markets, Competition and Consumers Act takes over.' https://www.propertymark.co.uk/resource/material-information-guidance-withdrawn-as-the-digital-markets-competition-and-consumers-act-takes-over.html

4. MHCLG (19 June 2026). 'Home Buying and Selling Reform Roadmap.' Confirms non-statutory guidance with no implementation period and the gathered from source requirement. https://www.gov.uk/government/consultations/home-buying-and-selling-reform/outcome/home-buying-and-selling-reform-roadmap

5. legislation.gov.uk (March 2025). SI 2025/272. Confirms the DMCCA 2024 unfair trading provisions in force 6 April 2025. https://www.legislation.gov.uk/uksi/2025/272/made

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